His real name is Daniel Starr but everyone calls him Dear Daniel because he is so well-liked. Dear Daniel and Hello Kitty have known each other since they were babies and have grown up together. Each tag measures approximately 4-5/8" x 2-5/8". All tags have white card stock on the reverse side with ample room to fill in the "To" and "From" areas. These tags are bordered in blue and have a 10" blue ribbon attached so you can easily tie it to your gift. Made with a combination of 110 lb and 65 lb card stock, these are not only sturdy, but they are cute enough to use in your scrapbook to help memorialize your special occasion.